SUSTAINABLE FINANCE AND GREEN INVESTMENT STUDYING THE IMPACT OF SUSTAINABLE INVESTEMENTS ON CORPORATE AND MARKET PERFORMANCE

Abstract

The transition to a green economy has become a global priority, offering a pathway to mitigate environmental risks and promote sustainable development. By integrating economic activities with environmental preservation, the green economy minimizes ecological degradation and accelerates renewable energy adoption. This study aims to explore strategies for advancing the green economy in Egypt, focusing on promoting and financing green investments to achieve sustainable development goals. Insights are drawn from Egypt's economic and environmental priorities, with particular emphasis on implementing projects aligned with these objectives. Additionally, the study benchmarks the United Arab Emirates’ successful Sustainable Development Strategy and Green Investment Program 2030.

Using a descriptive analytical methodology, the study employs data collected from 50 employees of Green Power Assiut Company via a structured questionnaire, supplemented by researcher insights. The analysis reveals a strong correlation between green investments and key dimensions of sustainable development, including economic growth and poverty reduction. The study also highlights available resources, challenges, and mechanisms for financing green investments in Egypt.
The findings underscore the need to enhance renewable energy adoption, enforce waste management and recycling policies, and attract foreign direct investment in sustainable and innovative initiatives. These recommendations aim to align Egypt’s green economy efforts with global best practices, fostering a more resilient and sustainable future.